Two new sources of truth arrive on the dashboard - what your paid search is spending and what your visitors actually do once they land - and a new studio turns a topic into a finished LinkedIn or Instagram carousel.
Google Ads, Connected
Paid search now sits alongside your organic and AI visibility, in the same place.
● Connect Google Ads from Integrations and pick which account a brand reads, the same flow you already use for Search Console and Google Calendar
● A Paid Media page with cost, clicks, impressions, conversions, CTR, average CPC and conversion rate, each shown against the previous period
● A daily spend trend, plus your top campaigns, ad groups and keywords
● Pause a campaign, re-enable it, or change its budget without leaving CogNerd. Every change goes through a confirmation dialog showing the before and after that Google's own validator accepted, and a budget change asks you to type the new amount back before it runs
Why it matters: Ad spend was the one number you had to leave CogNerd to see. Now the paid and organic sides of the same brand can be read together, and the small day-to-day changes can be made in place, with a confirmation step that makes an accidental budget edit hard to do.
Rolling out: campaign creation (a guided wizard with AI-filled ad copy, sitelinks, callouts and images), search-terms triage, an RSA editor, conversion tracking and Google's own recommendations are built and staged behind a rollout flag. They will appear on the page as they are switched on for your account.
Session Behaviour, from Microsoft Clarity
A new Session Behavior page shows how people move through your site, from your own connected Microsoft Clarity project.
● Connect with a Clarity Data Export token - no OAuth approval to chase
● Nine measures against the previous period: sessions, distinct users, pages per session, engagement time, scroll depth, dead clicks, rage clicks, quickbacks and JavaScript errors
● A 30-day sessions trend built from one snapshot a day, plus a device split and breakdowns by top page, country and traffic source
● Refresh on demand inside Clarity's daily export budget. The page says how old the data is, tells you when it is serving a cached copy, and explains plainly when the day's exports are used up instead of showing a generic error
Why it matters: Visibility work tells you who gets sent to your site. Clarity tells you what happens next - the clicks that hit nothing (dead clicks), the frustrated repeat clicking (rage clicks), and the visitors who bounce straight back to the results page (quickbacks).
Carousel Studio
Turn a topic into a finished, on-brand carousel.
● Give it a topic, a tone and a slide count. CogNerd writes the slide copy, generates a cover image, and imposes the text onto brand-coloured templates
● Ten templates, each with its own font and colour pairing, with a live preview and in-place restyling - switch template without regenerating the words
● Exports as portrait (1080x1350) and square (1080x1080) PNGs plus a LinkedIn-ready PDF deck
● Topic suggestions drawn from your brand, and a history of every deck you have made
● Generation runs in the background with stage-by-stage progress, so the page stays usable while it works
Why it matters: The AI writes the words, never the pixels. Layout, fonts and brand colours come from templates we control, so every deck comes out consistent rather than whatever an image model felt like producing. Editing the text and re-rendering costs nothing.
● Visibility scans now accept up to 40 prompts, matching what the pipeline could already run
● The Ads spend trend fills in days with no spend and keeps one metric per axis, so the shape of the line reflects the real month
● The app no longer gets pinned to a stale build by its service worker after a release
● Clarity's daily export limit is now its own clearly explained state rather than a generic "couldn't load" error
● Weekly database backups, verified on write and copied off-site
Questions or feedback? We'd love to hear from you at support@cognerd.ai.